Brazil’s Secretariat for Women’s Affairs wants to ban this sultry beer commercial starring heiress Paris Hilton:
“It’s an ad that devalues women—in particular, blond women,” according to a spokeswoman for the Women’s Secretariat who said it received numerous complaints.
Let me tackle the keywords here: beer advert, hot blonde woman, peeping Toms, short black dress, Brazil. C’mon people! You’ve got to be kidding me. We all know Paris has done worse. Cue Carl’s Jr. ad.
“The problem with the ad isn’t a lack of clothing, but its sensual nature,” said Eduardo Correia, spokeperson of Brazil’s private regulation agency Conar. They are now investigating the beer brand Devassa and the ad in question.
I roll my eyes in disbelief. They should have just temporarily dyed Paris’ hair to make her a brunette.