Meet Esmée, first artist to officially be signed to Justin Timberlake’s label, Tennman Records.
When Esmée, a 21-year-old Dutch singer, became popular on YouTube in 2006, Timbo took her under his wing and she never looked back.
Esmée is working on her first album, Outta Here, which will be out in August. She also recently wrapped up her music video, “Love Dealer,” where Timbo himself makes a cameo. The video, directed by The Malloys, shows the process of Esmée recording a song. “Justin sends Esmée out into the world and watches her career take off as he looks down on her from a rooftop,” according to People.
Hey, that could have been Bieber! Remember when Justin Bieber was just starting out last year? The teen sensation was torn between Tennman Records and Usher’s label, US Records. In the end, he signed with Usher.
Esmée’s been with Timbo since 2007, and although her career is on a steady rise, it isn’t just as grand as the Bieber fever. What does that say about Timbo as a music producer? Bieber did reveal that Usher’s offer was more interesting that Timbo’s, which made him choose US Records.
And if Justin Bieber’s phenomenal career is any indication of US Records’ skills, I believe Usher wins major points in this game.